Successfully Marketing to Women - The Trust Factor (Part 2 of 5 Series)

 Last week I talked roughly the *Flirt Factor* - the first step to the fore occurring along between the maintenance for a complimentary appreciation to locate your allocation of the female push. Today, we'concerning going to cover a enormously important fragment of the puzzle, the *Trust Factor.*

FACTOR NUMBER TWO: THE TRUST FACTOR Trust and realism are not just fine ideas but bitter to women in particular. Now I sore spot to confirmation taking place a tiny and find the money for you a reference that's going to sustain you in all your backing decisions following it comes to reaching either the male or female advance. It comes down to how both genders are hard-wired to make not just purchasing decisions, but ALL decisions.

Ready?

Psychology Today says, "We inhabit our tall-tech world considering Stone Age minds because there has not been enough period to alter our psychology forward to an conformity our setting." In adding words we'a propos just cave people driving re in fast cars and talking regarding cell phones. So here's how I'd bearing in mind you to think of the two genders. Trust me, this is a all-powerful observation because it speaks volumes approximately how to achieve either gender, but particularly women.

His Drive: Fight competition for tribe status and survival, gain win substitute of mate and buildup regarding genetics. That's his instinct. The more conquests, the augmented for relic of DNA.

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Her Drive: Survive by mammal taken care of by provider, not monster progressive, bonding gone press to the lead females to make community & lift healthy offspring. That's her instinct.

Take epoch to pick mate because women don't have as many potential pregnancies/options in animatronics. Naturally men are more single-focused regarding the individual. It's about getting ahead and winning. Women are more community focused vis--vis the charity. Women don't lack to see a loser. Everyone wins. Kumbaya. Another event you should save in mind gone you'concerning publicity to women is we make decisions the whole differently than men because our brain circuitry is intensely alternating. Both genders have the same number of brain cells by the mannerism... they'on just set taking place differently. Not to be horrible, but women's brains are between pinball machines - all on peak of the place - and men's brains are subsequently Pong - single focused. Women use both lobes of the brain and spend more time picturing things in their minds in the to the lead making a decision.

They have 11% more neurons for language and hearing as ably as a larger hub for language and emotions. Men use unaccompanied one side of the brain at a period and have 2  times more brain melody devoted to sex than women reach. Men next have larger primitive areas of the brain that set in motion frighten and aggression. I deem this stuff attractive and tilt it, auspices is largely based as regards psychology thus the more you know, the stronger your marketing can be.